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Johnson & Johnson

"We belive our first responsibility is to the doctors, nurses and patients, to mothers and fathers and all others who use our products and services..." - Our Credo

We are acutely aware that today our nation faces the most profound shortage of nursing professionals in its history. A shortfall of nearly half a million registered nurses as well as a serious shortage of nursing educators over the next decade threatens to disrupt both the quality and availability of health care services.

Enrollment in nursing degree programs has fallen 17 percent over the last five years. Adding to the problem, registered nurses are leaving the profession at an ever-increasing rate. All of this is happening as the largest single generation in our nation's history reaches its age of greatest health care need.

To address the nursing shortage, we have developed a nationwide campaign in support of the nursing profession. Working with health care leaders and nursing organizations like the National Student Nurses Association, the National League for Nursing, the American Nurses Association, the American Organization of Nurse Executives, and Sigma Theta Tau International, we hope to bring more people into nursing, develop more nurse educators, and retain the talent already in the profession.